Network or Die

By Scot Herrick | Business Networking

Aug 07

One of the areas that I’ve been paying a decent amount of attention to in the blogosphere is the “rise of the millennials”, the Gen Y generation now coming into the workforce as children of baby boomers.

Over at Employee Evolution, Ryan wrote an interesting review of Recruit or Die, a book about what recruiters need to be doing today to speak to Gen Y coming out of college.

Recruit them incorrectly, the books says, and die. Your company will get turned down from the very excellent people Gen Y offers.

The comments, including mine, were challenging to both the assumptions the book makes (college graduates today are all getting multiple offers; hence, the “or die” part of the book) as well as the need to be ready when the offers are not rolling in because of economic conditions.

This blog is about career management for cubicle warriors — what it takes to survive, even thrive, in Corporate Earth. Because we’re not all cut out to be entrepreneurs striking out on our own.

Cubicle Warriors can thrive at work. But the one true way to survive in your career once you are out of college is straightforward:

Network or Die.

There is simply no substitute for helping lots of people in your life. And when your time comes for needing help, you’ll get some too.

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About the Author

Scot Herrick is the author of “I’ve Landed My Dream Job–Now What???” and owner of Cube Rules, LLC. Scot has a long history of management and individual contribution in multiple Fortune 100 corporations.

  • It’s amazing how much people underestimate the value of networking – both online and off. Those are the people who haven’t actively engaged in it, however. Good reminder.

  • RennyBA says:

    First of all I’m here to congrats you as the winner of the first creativity contest on getFreshminds.com!

    Then while I’m here I’ll say you really have a great blog. As a network evangelist and e.g. a hub in LinkedIn Norway, I would say your blog is a must read for those who would like to understand the key to networking. I like to call it a winners gain as the more you give, the more you get.
    So keep up the good work and I’ll be back!

  • Scot Herrick says:

    Rebecca – some underestimate the value of the networking, but others (including myself) don’t often spend the little time necessary to maintain and build a network of friends and acquaintances. It’s really a focus issue and I need to keep reminding myself to do the work.

  • Scot Herrick says:

    Renny – thanks for stopping by and the wonderful comment.

    One of the challenges for cubicle workers is that the “company” is now global and that means networking is now global.

    I have readers from the United States, England, Ireland, Australia, India, Japan, and now Norway.

    There are 40-million or so knowledge workers in the world. I view it as my responsibility to contribute to their well-being on Corporate Earth.

  • Scot Herrick says:

    And I forgot Belgium, Spain, Canada, Columbia, Italy, Sweden, and the Netherlands.

    Metrics programs are wonderful things. And, yes, networking is global.

  • […] see, most people come to this blog searching for things critical to survival on Corporate Earth: networking with others, developing personal brands, understanding their manager and management, translating […]

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