Video Job Ads — How to Evaluate

By Scot Herrick | Job Search

Jun 25

Here you are, at your computer, checking out the job ads to see if there was something you were interested in pursuing. But instead of checking out those boring job descriptions associated with the ad — how many of them have you read that actually describe the job?? — you click on a link and see a video about the company and the position. See the manager you would be working with and hear the comments from your potential coworkers.

It would be a different experience than the one you have now looking for jobs, wouldn’t it?

Standout Jobs builds recruitment videos for companies to find employees. This technique is growing in popularity. Yet, you’ve never seen one of these videos before. So you check out an ad — kind of like watching a You Tube for jobs — and then what?

Since this is a different medium than written words, you don’t know how to evaluate the ad based upon your “written ad” criteria.

Fortunately, Standout Jobs offers up five criteria and additional references for you on how to evaluate the position offered through the video ad.

This is a new skill set for us to learn. Check out “Top 5 Things To Watch Out For In Recruitment Videos.”


About the Author

Scot Herrick is the author of “I’ve Landed My Dream Job–Now What???” and owner of Cube Rules, LLC. Scot has a long history of management and individual contribution in multiple Fortune 100 corporations.